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VP/Marketing & Communications

Location : Chicago, IL
Job Type : Direct
Hours : Full Time
Required Education : Bachelor's Degree Required, MBA desired
Travel : No
Relocation : No

Job Description :

Growing Healthcare client with short and long terms goals for national expansion. Our client is looking for a VP of Marketing and Communications to help drive/guide that growth in the Chicago area.


 


Why is this role open? Our client is looking for a candidate that is metrics driven with strong reporting and presentation skills. Ideal candidate will have experience presenting to private equity groups.


 


Responsibilities


• Lead & Grow a team of marketers responsible for events, reporting and measurements, corporate marketing.


• Nourish demand generation strategies that build funnel and convert to closed-won deals,


applying customer and data insights to continuously improve conversion.


• Manage and develop business development team and track and monitor their progress.


• Build brand awareness and shape market perception through integrated campaigns.


• Develop corporate narrative and thought leadership platforms


• Monthly Operating Reports for Private Equity and participate in monthly review calls.


• Taking a portfolio management approach, build out and coordinate a calendar of content,


campaigns, and other interventions across channels


 


Qualifications


• Bachelor's degree required; MBA desirable.


• Expertise in enterprise B2B SaaS.


• Experience in Healthcare Technology marketing preferred but, not mandatory.


• Experience in leading cross-functional teams required..


• Fluency in demand generation metrics and approaches to test and optimize them including the use of Salesforce CRM and HubSpot.


• Proven track record of building, developing, and elevating a high-performing team.


 


Required Qualifications :
 
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